Boasting a stellar cast featuring former Olympic medalists and sports experts, the show blends professional commentary and fun games to popularize the rules and history of winter sports, according to the producers. Its stage is designed to look like a "hospitable neighborhood" to highlight a festive atmosphere.

"Spring Festival this year coincided with the Beijing 2022 Winter Olympics, and that gave Chinese people double happiness," says Si Xiaofeng, the show's chief director.

China has motivated more than 300 million people to take up winter sports and ice and snow activities, which is a legacy of the Games, Si says, adding that the TV show was inspired by the aim to attract young audiences to winter sports.

"With a lot of surveys, our crew collected some common questions and tried to explain them on the show. For instance, curious audiences will understand why hockey pucks should be frozen before a game and the function of different types of skis," says Si.