"If you look carefully, you will find the word 'art' in the middle of 'Cartier'," said Stanislas de Quercize, president and CEO of French watch and jewelry maker Cartier.

De Quercize flew to Shenyang, capital of Northeast China's Liaoning province, especially for A Story of Style and Heritage exhibition co-presented by the provincial museum and the Cartier Collection.

In a chic gray suit and wearing an exquisite wristwatch from Cartier, the president said the jewelry maison has long been committed to art and exchanges between cultures.